ecommerce

Using Psychology to Increase eCommerce Sales

Using Psychology to Increase eCommerce Sales

The Internet provides businesses with some of the best opportunities to sell products. Online shopping is easy and convenient, and with how versatile smartphones have become through Android and iOS mobile app development, the shopping experience can go wherever the customer goes.

While the Internet has given rise to eCommerce, businesses that engage in this industry have to do everything they can to maximize sales. To this end, the use of psychology can be one of the most valuable tools available to an eCommerce business…

Are You Leaving Profits in the Basket? 10 Secrets to Increase Basket Size Week After Week

Are You Leaving Profits in the Basket? 10 Secrets to Increase Basket Size Week After Week

According to the latest Brick Meets Click research that included 27 supermarket banners, independent grocers that offer products both in-store and online reported online basket sizes averaging $110, and average weekly online store sales of $9,964. The four of My Cloud Grocer’s clients that participated in the research reported online basket sizes averaging $215, and average weekly online store sales of $49,248.

These 10 secrets have enabled our clients to achieve such outstanding results….

ShopHero’s Mission….”To Make Next Generation eCommerce Affordable for Independents and Small to Mid-Sized Retailers”

ShopHero’s Mission….”To Make Next Generation eCommerce Affordable for Independents and Small to Mid-Sized Retailers”

The eCommerce tsunami has already begun to build. FMI and Nielsen project that more than $2Billion brick and mortar trips will be migrating to eCommerce over the next 3 years. The spigot is on and no one can stop the flow as this is a cultural phenomenon more than an industry phenomenon. Size wise, this means $50 Billion migrating from brick and mortar to eCommerce. That’s like the size of a retailer TWICE the size of HEB entering the marketplace to grab business away from existing retailers. A true tsunami, and the independent grocer faces an extremely volatile environment if they cannot defend against the onslaught, and do so in a profitable way…

Best Practices for Starting a Grocery Delivery Service

Best Practices for Starting a Grocery Delivery Service

Starting an online grocery business can seem intimidating and overwhelming, but it doesn’t have to be. A framework for understanding what one can do to leverage the strengths of stores, is to grasp the concept that their proximity to shoppers is key to competing in the online grocery landscape. At Bringoz, we’ve been working with several grocery chains, providing them with a SaaS-based delivery management platform to build and scale a flexible operation that uses their own employees or third-parties to enhance the customer journey at a lower cost..

3 Ways Independent Grocers Can Compete with the 'Big Guys'

3 Ways Independent Grocers Can Compete with the 'Big Guys'

The other day I overheard a phone call between one of our sales representatives and an Independent Grocer. It went something like this:

Sales Rep: Hi, this is Nikki from Mercato. We are the only e-commerce and delivery platform designed exclusively for independent grocers. I was hoping to talk with you about getting your store online and growing your business.

Grocer: Oh, I’m not even thinking about that right now. There is a store across the street and they aren’t online, so I’m not sure it is important for me. Plus, I’m really busy.

The sad truth is that we hear conversations like this all the time. It’s almost 2020, and here is a merchant who isn’t even thinking about getting online.

Why Online Grocery Is Approaching a Tipping Point

 Why Online Grocery Is Approaching a Tipping Point

For a long time, the grocery industry was a major holdout on the move to ecommerce. Most grocers lacked the resources to make online grocery buying as convenient and satisfying as in-person shopping, and it was easy to assume that it couldn't be done.

Those assumptions are still holding the industry back. As of early 2019, only 3% of sales in the grocery retail sector happened online – compared to around 10% for all retail sectors. Online grocery has…